If you're interested in hiring a brand designer but are wondering how it all works, listen up. 

I'll take you through my current onboarding process for my branding projects from start to finish.

Ever wonder how brand designers come up with their ideas? Read more about the process behind designing a toothpaste tab brand.

Hiring a brand designer is a big investment for any business. When you feel ready to outsource, there are a few things to keep in mind before getting started.

Falling into a creative rut is bound to happen sooner or later. 

There’s nothing wrong with that, I think it’s our mind's way of telling us we need a break- or we need to spark some inspiration. 

Here are a few ways to get through that block.

Branding is a significant part of business, but sometimes it gets overlooked. 

So what actually is branding?

One year of lessons, stats & milestones from a freelance brand designer & small business owner.

From the weekly agenda to the freelance dashboard- how I stay organized with Notion.

Brand archetypes are the patterns found in successful brands that enable them to become household names, withstand the test of time & connect even with cultural differences.

When you’re starting off as a small business, you have to realize that your branding is an investment, just like any other business expense. It’s what helps your audience connect with your brand & brand designers help create that connection.

Picking a brand name can be a stressful task for any small business owner. 

You need something simple & easily recognizable. Something that resonates with your audience & reflects your values, all at the same time.