I've been documenting & reflecting on each passing year for about three years now. It's a practice I highly recommend you start this year!

I look back on journal entries, goals & pictures, of course. It is SO much fun & every year I discover more and more about myself. 

You can read my 2022 recap here, but let's get into the recap of 2023! 

Making investments for your little biz can be a big deal.

After researching freelance designers on Instagram you might be thinking, "A free Canva logo doesn't look too bad." & while a DIY logo can hold you over till you feel more ready to invest, it's not a long-term solution.

Investing in & working with a professional sets you apart through strategy.

Cultivating a creative practice takes time. After all, it is a practice. 

It's okay if you fall off for a bit, it's still there, & you can always access it. 

Whether you decide to start a new creative practice today or pick up your old one, here are a few things I wish I had known earlier.

I love freelancing, but there are times when imposter syndrome creeps in or I just can't seem to get myself to do the work.

These feelings are normal, but it's still an uncomfortable feeling that causes me to stress out. 

Here are a few things I struggle with as a freelance designer & how I stay motivated through it.

Ever wonder how brand designers come up with their ideas? Read more about the process behind designing a toothpaste tab brand.

Hiring a brand designer is a big investment for any business. When you feel ready to outsource, there are a few things to keep in mind before getting started.

Having a portfolio to show off your work is key to finding clients as a freelancer. I’ll talk about how you can build up your creative portfolio, where to host it & how to find clients.

Falling into a creative rut is bound to happen sooner or later. 

There’s nothing wrong with that, I think it’s our mind's way of telling us we need a break- or we need to spark some inspiration. 

Here are a few ways to get through that block.

Branding is a significant part of business, but sometimes it gets overlooked. 

So what actually is branding?

Keeping a blog for your business is great for so many reasons.

The overarching reason being it helps you connect with your audience. 

It's an extension of your brand voice. 

Whether it's for your current or potential audience- people still read blogs!